KelseyLibert.com — Internet Marketing Professional

Why Your Small Business Should Despise Contact Forms

Some bloggers go to extreme lengths to hide their contact information. Are you a small business? Then avoid contact forms at all costs. What’s Good About Contact Forms Okay, so I won’t entirely bash on contact forms. Contact forms are great for: Accumulating lots of information about your customers Adding an extra layer of protection against spammers [...]

Learn More →

The 3 Answers You Need Before Submitting Your Blog to a Directory

Don’t be one of those blogs that ends up getting pinged because it “accidentally” linked to porn. Yes, these are real horror stories, caused by Co-Citation. Okay, now that you read up on co-citation, you’re ready to find out what it takes to be a stellar directory. Directories are a great source for getting links. Remember, [...]

Learn More →

How To Beat Cybersquatters

Cybersquatting does not only exist in the domaining world. Cybersquatting is rapidly occurring on other platforms, mainly social media accounts. Cybersquatting is registering, trafficking, or using a domain name with bad faith intent to profit from the goodwill of a trademark belonging to someone else -Anticybersquatting Consumer Protection Act Squatters register your brand name in [...]

Learn More →

The One Step You Should Never Forget in Your Email Campaign

Every person knows the value of analytics. However, analytics is still the most overlooked part of an email campaign. Maybe it’s the fact that most of us despised math from a young age. Get over it. The important lesson to takeaway into adulthood is that analytics is no longer hard [e^(x^2)dx]… it’s now fun, and valuable. [...]

Learn More →

Use Social Media to Improve Your Email Marketing Campaign

Every other week a new social media platform is begging for our attention. Everyone jumps on the band wagon, hoping to not be left behind with what is old. We have all come to the understanding that not all social media accounts are created equal. Some may rave they they’re going to be the next [...]

Learn More →

What is the Best Day to Send Email Marketing Campaigns

Research has proved that by the time Friday rolls around, the use of social media skyrockets in the work place. Okay, so we’re all guilty of mentally signing out a little early. However, now that you know this, you should realize that it’s detrimental to send your email campaign on Friday. If we’re wiped out [...]

Learn More →

How Plugins Are Your Ultimate Blog Makeover Tool

Every webmaster has his or her favorite WordPress plugins. Plugins are are a great way to tailor your WordPress blog. WP plugins come in all shapes and sizes, and can perform a myriad of functions including: routine maintenance, social media, search engine optimization, reports and analytics and more. The benefits to WordPress Plugins Adding the [...]

Learn More →

You Just Linked Your Website To Porn Through Co-Citation

We all sat through math class, some of us droning, “This will never apply to me.” If you’re trying to get into the game of link development, there is one equation you need to refresh on: If “Blog A” and “Blog B” are both cited by”Directory C,” then a web crawler will assume that “Blog [...]

Learn More →

So You Want Your Blog to Be Exclusive?

A client I recently worked for told me something a little unusual: “I don’t want my website to be found.” At first, I was baffled. Why have a blog if you don’t want people to find the information? Then I wondered, why even come to an Internet marketing professional? I assumed the answer to that question [...]

Learn More →

A Guide to Email Campaigns and Response Rates

Over the past several years I have conducted a variety of email campaigns for a diverse group of websites. These interviews asked questions that many other blogs didn’t answer. The questions were designed to require more than a basic surface answer. The questions were informative and provided a personal perspective- something many consumers value. For example, [...]

Learn More →

← Previous Entries

Interesting Topics